CGI and postproduction: Luminous Creative Imaging
Robot design and sketching: Luminous Creative Imaging
Photography and creative direction: Paul Ruigrok
Agency: Brittany McCullers
These three campaing images were created for Isomil 2 (baby formula). The backgrounds and babies were photographed by Paul Ruigrok. The robot was designed and created in 3D by us. Extensive postproduction was done to create the babies from different inputs.
Main visual "Robot"
close-up
close-up
close-up
Main visual "Quantum Girl"
close-up
close-up
Main visual "Hero Boy"
close-up
Main visuals with the official layout
3D-view
3D-view
3D-view
3D-view
preliminary sketch
preliminary sketch (hands were changed later on)