The Most Beloved Guitar Alive
Print ad for Relish Guitars Switzerland, promoting their flagship guitar Jane.
Concept: Frédéric Müller
Client: Relish Brothers AG, Switzerland
CGI / Retouching: Frédéric Müller
Special thanks to: Luminous Creative Imaging, Netherlands
Client: Relish Brothers AG, Switzerland
CGI / Retouching: Frédéric Müller
Special thanks to: Luminous Creative Imaging, Netherlands
Close-ups:
CGI production-process:
Modeling the human hand shape:
Photographing hands to create high resolution textures:
Developping realistic skin shader with mental ray's layered mila shader through a combination of scatter, diffuse and reflection layers:
Post-production / Retouching breakdown:
Find the first visual of the campaign here: "The Sexiest Guitar Alive"
Find the second visual of the campaign here: "The Most Seductive Guitar Alive"
Special Thanks:
...to Relish Guitars Switzerland for the creative freedom and support.
www.relishguitars.ch
...to Relish Guitars Switzerland for the creative freedom and support.
www.relishguitars.ch
...to friends at Luminous Creative Imaging for tips, tricks and your expertise during print finishing.
&
...to you, for watching!